2022 Zephyr HMI
Spearheaded the creative development of the visual HMI: concepting, new DNA definition, motion, iconography, design system support, productionization. Launched in China in 2021
SIZZLE REEL
INSPIRATION / MOODBOARD
EARLY CONCEPT EXPLORATION
SPORT THEME
THEMES AND LAYOUTS SELECTABLE BY DRIVER
27” CENTERSCREEN
MOON-INSPIRED DIGITAL ASSISTANT
Ford product design Manager: Nico Thetard
Designers: Emma Z, Denis K Michael G, Brain C, Luisa L
Executive design leadership: Peter R, Kemal C, Bruce Y
Project duration: 2018 - 2021